DROP 26 · SS26 CREATIVE DEPARTMENT, LIVE • 3 NEW ALERTS • SELL-THROUGH D+2: 61% • SIZE M SOLD OUT IN 6H ON 10 STYLES • 11 STORES REPORTING • 115 COMMENTS THIS WEEK • DROP 27 MANSION IBIZA IN 12 DAYS • 9 DROPS OF HISTORY  •  DROP 26 · SS26 CREATIVE DEPARTMENT, LIVE • 3 NEW ALERTS • SELL-THROUGH D+2: 61% • SIZE M SOLD OUT IN 6H ON 10 STYLES • 11 STORES REPORTING • 115 COMMENTS THIS WEEK • DROP 27 MANSION IBIZA IN 12 DAYS • 9 DROPS OF HISTORY  •  
3 sent this week · 6 suppressed

Alerts.

3 of 3 used

CULT sends at most 3 alerts a week. Everything else waits. Alert fatigue kills tools.

This week

3 of 3 sent · quota full
Stockout imminent
high severity

Size M of the Creative Dept Denim Jacket will sell out in about 40 hours at the current rate.

M is at 12% stock (58 of 470 units left) and has averaged 34 units/day since Drop 26 opened. Source: sales feed, last 48h.

→ Open the restock window now, or start a waitlist.
Creative Dept Denim JacketCreative Dept Denim Jacket · 149
Today · 08:12
Community spike
high severity

Comment volume on the denim jacket has tripled in two days, and it is all restock demand, not price complaints.

31 comments in 48h vs 10 in the prior 48h, 84% positive, 19 of them explicitly asking when M returns. Source: Instagram + TikTok, Drop 26 posts.

→ Put a waitlist on the product page today, before the heat drops.
Creative Dept Denim JacketCreative Dept Denim Jacket · 149
Today · 08:12
Do not restock
medium severity

The Sailor Long-Sleeve is below its curve and the community hasn't mentioned it in 11 days. Don't reorder.

41% sell-through at D+2 against a 58% drop average, 0 comments in 11 days, 0 store requests across 11 stores in weeks 29–32. Source: sales feed, comment stream, Field reports.

→ Let it run down and cut it from the Mansion Ibiza buy.
Sailor Long-Sleeve TeeSailor Long-Sleeve Tee · 49
Yesterday · 08:10
the denim one first

Last week

2 of 3 sent
Unmet demand
high severity

A heavier fleece has been requested in every drop since Nocturno, and we still don't make one.

47 comment mentions of "thicker"/"heavier" in 30 days plus 9 store reports in weeks 29–32. Source: comment stream, Field synthesis.

→ Confirm the Ibiza Heavy Fleece 480gsm sample for Drop 27.
Ibiza Heavy Fleece 480gsmIbiza Heavy Fleece 480gsm · 109
Fri · 08:15
acknowledged
Below curve
medium severity

The Paint Splash Sweatpant is selling at half the pace the same style held on Casa Nude.

163 units in the first 72h vs 331 for the Casa Nude equivalent at the same price band, with 68% of stock still live. Source: sales feed, Drop 25 comparison.

→ Give it the drop-day email hero before day five, or accept the markdown.
Paint Splash SweatpantPaint Splash Sweatpant · 79
Wed · 08:09
dismissed